by Mark Woodruff | Jun 26, 2017
Resort Master Planned Community This included a repositioning exercise to diversify the product offering, installing a sales & marketing platform to increase exposure, defining resort product variety (including detached cottages, attached townhomes, and an added...
by Mark Woodruff | Jun 26, 2017
Resort Master Planned Neighborhood This included a positioning exercise for luxury waterfront, installing a luxury selling platform and personnel to convert high net worth clients, adjusting land planner intention, and creating a Tour of Homes Section including the...
by Mark Woodruff | Jun 26, 2017
Resort Master Planned Community This included a repositioning exercise to diversify the product offering, installing a sales & marketing platform to increase exposure, defining resort product variety (including detached villas, casitas, and cabins), assigning a...
by Mark Woodruff | Jun 26, 2017
Active Adult Community This included a Target Market Research and Positioning Exercise to confirm product square footage, pricing, and necessary amenities. Upon completion of a recommendation that involved both attached and detached product offerings, the developer...
by Mark Woodruff | Jun 26, 2017
Resort Master Planned Community This included the start-up and management of the first Club owned Real Estate Brokerage since the developer sold the Club to the Members in 1993. Prior to the creation of the new Club owned brokerage company the community real estate...
by Mark Woodruff | Jun 26, 2017
Resort Master Planned Community This included a repositioning exercise to diversify the product offering, installing a sales & marketing platform to increase exposure, defining resort product variety and 3 residential lot size segments, creating a strategic...