by Mark Woodruff | Jun 27, 2017
Urban Branded Residences Our team was awarded the exclusive sales and marketing platform for the St. Regis Dallas Residences over several other sales and marketing firms in September 2008. We developed a sales and marketing strategy, target buyer profiles, developed...
by Mark Woodruff | Jun 27, 2017
Urban Branded Residences We secured exclusive sales and marketing in early 2009 during the economic downturn of the great recession. The Residences at The Ritz-Carlton was a branded luxury condo conversion and the developer had two previous sales and marketing...
by Mark Woodruff | Jun 27, 2017
Master Planned Community 8700-acre community presented Legacy with a significant number of opportunities due to the planning and scale of the development. To date, Legacy leadership has been instrumental in orienting the land planner in adjusting the Phase 1 Plan to...
by Mark Woodruff | Jun 27, 2017
Resort Master Planned Community This responsibility involved a single development partner. A National Developer with 28 Resort and Residential Master Plans engaged Legacy to begin operations with the Central US Division for 5 of their lifestyle, residential master...
by Mark Woodruff | Jun 27, 2017
Resort Master Planned Community This included a repositioning exercise to diversify the product offering, installing a sales & marketing platform to increase exposure, defining resort product variety (including a variety of detached cottages with different square...
by Mark Woodruff | Jun 27, 2017
Resort Master Planned Neighborhood This required significant Target Market Research and a lengthy Positioning Exercise to confirm product square footage, pricing, and necessary amenities. Upon Legacy’s engagement, this gated waterfront neighborhood adjacent to the...
by Mark Woodruff | Jun 26, 2017
Resort Master Planned Neighborhood This included a positioning exercise for luxury waterfront, installing a luxury selling platform and personnel to convert high net worth clients, adjusting land planner intention, and creating a Tour of Homes Section including the...
by Mark Woodruff | Jun 26, 2017
Active Adult Community This included a Target Market Research and Positioning Exercise to confirm product square footage, pricing, and necessary amenities. Upon completion of a recommendation that involved both attached and detached product offerings, the developer...
by Mark Woodruff | Jun 26, 2017
Resort Master Planned Community This included a repositioning exercise to diversify the product offering, installing a sales & marketing platform to increase exposure, defining resort product variety and 3 residential lot size segments, creating a strategic...
